Paul Smith was first inspired to begin a career in fashion while talking with friends about Mondrian, Warhol, David Bailey and other artistic innovators of the time. From this conversation has grown a worldwide brand renowned for its combination of mischief with tradition, most recognisable in Paul Smith’s tendency to adorn linings, cuffs or hems with his signature print. The collections at Paul Smith exude unmistakable Englishness, and his quirky swirled print has transformed from a logo to an iconic and cult pattern. Worldwide, Paul Smith has been able to both anticipate and create trends- much like the innovators that he drew inspiration from.