Gio-Goi is a British fashion label created and launched in the UK’s second city Manchester. The label and its creators were heavily influenced by the Manchester music and urban scene which incuded the legendary Hacienda night club and its Acid House days and the indie rock music from Oasis, Ian Brown and the Stone Roses.
They produce a large range of Gio-Goi T-Shirts which often have slogans on them, with references to street culture such as raving, clubbing and drugs. It has a cult status as a brand and is worn by diverse celebrites such as Deadmau5, Pete Doherty and Liam Gallagher.
